Fruit, Vegetable, and Physical Activity Campaigns

The Network for a Healthy California operates a variety of social marketing campaigns and programs designed to increase fruit and vegetable consumption and physical activity levels among low-income families. The campaigns and programs include the Children's Power Play! Campaign, Latino Campaign, African American Campaign, Retail Program, and Worksite Program.

The campaigns and programs facilitate behavior change by

educating low-income consumers directly through multiple venues;

enabling organizations and communities to create environments that support fruit and vegetable consumption and physical activity; and

establishing policies that make fruits and vegetables and physical activity more accessible.

Contact

For more information, email Fruit, Vegetable, and Physical Activity Campaigns.

Susan B. Foerster, MPH, RD
Fruit and Vegetable State Coordinator

California Department of Public Health
Cancer Prevention and Nutrition Section
1616 Capitol Avenue, Ste. 74.516
P.O. Box 997377
Sacramento, CA 95899-7377

TEL: (916) 449-5400
FAX: (916) 449-5414

African American Campaign

Children's Power Play! Campaign

Latino Campaign

Retail Program

Worksite Program

Physical Activity Integration

Campaign Resources

Rethink Your Drink