2012 Mass Media Campaign

This will provide an overview of the Network for a Healthy California‘s 2012 Mass Media Campaign. All concentrations were purchased through the State media contract. Media in each market is tailored to reflect density of food stamp (CalFresh) partication, Spanish Language preference, and efficiencies of media in each market.

Bay Area Region (PDF)

Central Coast Region (PDF)

Central Valley Region (PDF)

Central Valley Region_Bakersfield (PDF)

Desert Sierra Region (PDF)

Desert Sierra Palm Springs (PDF)

Gold Coast Region (PDF)

Gold Country Region (PDF)

Los Angeles Region (PDF)

North Coast Region (PDF)

Orange County Region (PDF)

San Diego and Imperial Region (PDF)

Sierra Cascade Region (PDF)

  Archive 2010 Media Campaign