Mpox Communications Toolkit for Education and Outreach

Mpox Communications Toolkit for Education and Outreach

This toolkit includes videos, digital ads, social media content, and print materials to help educate Californians about the importance of maintaining a sexual health routine. Feel free to share via social media platforms, websites, patient portals, emails, and other ways to reach your audiences.

• CDPH Material Co-brand Disclaimer: 

  Any organization who is interested in co-branding these assets should contact STIComms@cdph.ca.gov.
  

Videos

Digital Ads - English

To use these images, click on the option you want, then right click theimage and select "save as."

160 x 600 pixels

This display ad is often used as a wide skyscraper banner, typically positioned on the sides of webpages to maximize vertical space.

300 x 250 pixels

This display ad is commonly known as a medium rectangle and is versatile, often found embedded within the content of webpages or alongside text articles.

300 x 600 pixels

This display ad, also known as a half-page ad, provides more space for detailed messaging and images, usually placed on the sides of webpages for high visibility.

320 x 50 pixels

This display ad is primarily used for mobile advertising, fitting well at the top or bottom of mobile web pages and apps.

320 x 480 pixels

This display ad is typically used for mobile interstitial ads, providing a full-screen experience that captures user attention between content transitions.

728 x 90 pixels

This display ad, often referred to as a leaderboard, is typically placed at the top of webpages and is one of the most popular ad sizes for desktop views. 

Digital Ads - Customizable

Instructions for using the PowerPoint templates:

To insert logos and images, click on the appropriate black box. Select the logo or photo file from your computer. 

To save a file you can use for ads, select File > Export then select File Format: PNG. Set the width and height to the dimensions in the file name, then click Export.

320 x 480 pixels (PowerPoint) 728 x 90 pixels (PowerPoint) 300 x 250 pixels - A (PowerPoint) 300 x 250 pixels - B (PowerPoint) 300 x 600 pixels (PowerPoint) 320 x 50 pixels (PowerPoint) 100 x 600 pixels (PowerPoint) Flyer - 8.5"x11" (PowerPoint)

Digital Ads - Spanish

Download this digital ad in the following sizes: 160 x 1000 pixels  300 x 100 pixels  300 x 150 pixels  300 x 250 pixels  300 x 600 pixels  305 x 99 pixels  315 x 300 pixels  320 x 75 pixels  400 x 400 pixels  468 x 60 pixels  635 x 150 pixels  770 x 76 pixels  950 x 250 pixels	Download this digital ad in the following sizes: 160 x 1000 pixels  300 x 100 pixels  300 x 150 pixels  300 x 250 pixels  300 x 600 pixels  305 x 99 pixels  315 x 300 pixels  320 x 75 pixels  400 x 400 pixels  468 x 60 pixels  635 x 150 pixels  770 x 76 pixels  950 x 250 pixels	Download this digital ad in the following sizes: 160 x 1000 pixels  300 x 100 pixels  300 x 150 pixels  300 x 250 pixels  300 x 600 pixels  305 x 99 pixels  315 x 300 pixels  320 x 75 pixels  400 x 400 pixels  468 x 60 pixels  635 x 150 pixels  770 x 76 pixels  950 x 250 pixels
Download this digital ad in the following sizes: 160 x 1000 pixels  300 x 100 pixels  300 x 150 pixels  300 x 250 pixels  300 x 600 pixels  305 x 99 pixels  315 x 300 pixels  320 x 75 pixels  400 x 400 pixels  468 x 60 pixels  635 x 150 pixels  770 x 76 pixels  950 x 250 pixels	Download this digital ad in the following sizes: 160 x 1000 pixels  300 x 100 pixels  300 x 150 pixels  300 x 250 pixels  300 x 600 pixels  305 x 99 pixels  315 x 300 pixels  320 x 75 pixels  400 x 400 pixels  468 x 60 pixels  635 x 150 pixels  770 x 76 pixels  950 x 250 pixels	Download this digital ad in the following sizes: 160 x 1000 pixels  300 x 100 pixels  300 x 150 pixels  300 x 250 pixels  300 x 600 pixels  305 x 99 pixels  315 x 300 pixels  320 x 75 pixels  400 x 400 pixels  468 x 60 pixels  635 x 150 pixels  770 x 76 pixels  950 x 250 pixels

Print Materials

English (PDF, 1.7MB)  Spanish (PDF, 1.7MB)  Arabic (PDF, 1.8MB)  Hmong (PDF, 1.7MB)  Armenian (PDF, 1.8MB)  Khmer (PDF, 1.8MB)  Korean (PDF, 1.9MB)  Punjabi (PDF, 1.9MB)  Russian (PDF, 1.7MB)  Thai (PDF, 1.7MB)  Tagalog (PDF, 1.7MB)  Vietnamese (PDF, 1.7MB)  Chinese Simplified (PDF, 1.7MB)  Chinese Traditional (PDF, 1.7MB)  Poster - 17"x22" (PDF, 1.5MB)

CDPH Social Media - General Audience

Share the following images and suggested messaging on social media.

Suggested messaging: The World Health Organization has declared mpox a global health emergency because of a new type of mpox leading to increased cases in Africa.

While this new type is not in the U.S., and the risk to the general public here is very low, mpox is still circulating. Take simple steps to protect yourself from the new virus, including getting the two-dose vaccine.

Learn more by visiting: go.cdph.ca.gov/mpox

2024 Pride Toolkit

• 
  

  2024 PRIDE Toolkit
  The 2024 PRIDE toolkit was created to help event organizers educate attendees about sexual health issues including mpox vaccination and HIV and STI testing while providing connections to services that will help keep them and their communities healthy. You will find posters, flyers, and sticker art files to choose from along with step-by-step instructions on how to produce these materials for distribution at your PRIDE event.

  View the 2024 PRIDE Toolkit

Other Non-CDPH Mpox Resources

• Mpox Communications Toolkit and Creative Assets (NCSD) - The themes and messages in the creative assets were directly informed by focus group participants’ feedback on messages and on how they were making their own vaccine decisions. Key messages in these materials include:
  • Mpox is still around.
  • The vaccine is safe and effective.
  • Two doses of the vaccine offer the most protection.
  • Being fully vaccinated is a good way to protect yourself, the people you care about, and your lifestyle.

This toolkit includes videos, digital ads, social media content, and print materials to help educate Californians about the importance of maintaining a sexual health routine. Feel free to share via social media platforms, websites, patient portals, emails, and other ways to reach your audiences.

Digital Ads - English

To use these images, click on the option you want, then right click theimage and select "save as."

160 x 600 pixels

This display ad is often used as a wide skyscraper banner, typically positioned on the sides of webpages to maximize vertical space.

300 x 250 pixels

This display ad is commonly known as a medium rectangle and is versatile, often found embedded within the content of webpages or alongside text articles.

300 x 600 pixels

This display ad, also known as a half-page ad, provides more space for detailed messaging and images, usually placed on the sides of webpages for high visibility.

320 x 50 pixels

This display ad is primarily used for mobile advertising, fitting well at the top or bottom of mobile web pages and apps.

320 x 480 pixels

This display ad is typically used for mobile interstitial ads, providing a full-screen experience that captures user attention between content transitions.

728 x 90 pixels

This display ad, often referred to as a leaderboard, is typically placed at the top of webpages and is one of the most popular ad sizes for desktop views. 

Digital Ads - Customizable

320 x 480 pixels (PowerPoint) 728 x 90 pixels (PowerPoint) 300 x 250 pixels - A (PowerPoint) 300 x 250 pixels - B (PowerPoint) 300 x 600 pixels (PowerPoint) 320 x 50 pixels (PowerPoint) 100 x 600 pixels (PowerPoint) Flyer - 8.5"x11" (PowerPoint)

Digital Ads - Spanish

Download this digital ad in the following sizes: 160 x 1000 pixels  300 x 100 pixels  300 x 150 pixels  300 x 250 pixels  300 x 600 pixels  305 x 99 pixels  315 x 300 pixels  320 x 75 pixels  400 x 400 pixels  468 x 60 pixels  635 x 150 pixels  770 x 76 pixels  950 x 250 pixels	Download this digital ad in the following sizes: 160 x 1000 pixels  300 x 100 pixels  300 x 150 pixels  300 x 250 pixels  300 x 600 pixels  305 x 99 pixels  315 x 300 pixels  320 x 75 pixels  400 x 400 pixels  468 x 60 pixels  635 x 150 pixels  770 x 76 pixels  950 x 250 pixels	Download this digital ad in the following sizes: 160 x 1000 pixels  300 x 100 pixels  300 x 150 pixels  300 x 250 pixels  300 x 600 pixels  305 x 99 pixels  315 x 300 pixels  320 x 75 pixels  400 x 400 pixels  468 x 60 pixels  635 x 150 pixels  770 x 76 pixels  950 x 250 pixels
Download this digital ad in the following sizes: 160 x 1000 pixels  300 x 100 pixels  300 x 150 pixels  300 x 250 pixels  300 x 600 pixels  305 x 99 pixels  315 x 300 pixels  320 x 75 pixels  400 x 400 pixels  468 x 60 pixels  635 x 150 pixels  770 x 76 pixels  950 x 250 pixels	Download this digital ad in the following sizes: 160 x 1000 pixels  300 x 100 pixels  300 x 150 pixels  300 x 250 pixels  300 x 600 pixels  305 x 99 pixels  315 x 300 pixels  320 x 75 pixels  400 x 400 pixels  468 x 60 pixels  635 x 150 pixels  770 x 76 pixels  950 x 250 pixels	Download this digital ad in the following sizes: 160 x 1000 pixels  300 x 100 pixels  300 x 150 pixels  300 x 250 pixels  300 x 600 pixels  305 x 99 pixels  315 x 300 pixels  320 x 75 pixels  400 x 400 pixels  468 x 60 pixels  635 x 150 pixels  770 x 76 pixels  950 x 250 pixels

Print Materials

English (PDF, 1.7MB)  Spanish (PDF, 1.7MB)  Poster - 17"x22" (PDF, 1.5MB)

CDPH Social Media - General Audience

Share the following images and suggested messaging on social media.

Suggested messaging: The World Health Organization has declared mpox a global health emergency because of a new type of mpox leading to increased cases in Africa.

While this new type is not in the U.S., and the risk to the general public here is very low, mpox is still circulating. Take simple steps to protect yourself from the new virus, including getting the two-dose vaccine.

Learn more by visiting: go.cdph.ca.gov/mpox

2024 Pride Toolkit

• 
  

  2024 PRIDE Toolkit
  The 2024 PRIDE toolkit was created to help event organizers educate attendees about sexual health issues including mpox vaccination and HIV and STI testing while providing connections to services that will help keep them and their communities healthy. You will find posters, flyers, and sticker art files to choose from along with step-by-step instructions on how to produce these materials for distribution at your PRIDE event.

  View the 2024 PRIDE Toolkit

Other Non-CDPH Mpox Resources

Mpox Communications Toolkit and Creative Assets (NCSD) - The themes and messages in the creative assets were directly informed by focus group participants’ feedback on messages and on how they were making their own vaccine decisions. Key messages in these materials include:

• Mpox is still around.
  
• The vaccine is safe and effective.
• Two doses of the vaccine offer the most protection.
• Being fully vaccinated is a good way to protect yourself, the people you care about, and your lifestyle.
  

All QR codes lead to the CDC's Mpox Vaccine Locator.

Sexual Health Vaccine Campaigns

• CDPH Material Co-brand Disclaimer: 

  Local health jurisdictions (LHJs) and community-based organizations (CBOs) may co-brand materials created by CDPH by adding their agency logo next to or near the CDPH logo. Be sure there is ample space between the two logos. Materials may not be altered or edited in any other way, including removal or adjustment of the CDPH logo. 
  

For technical assistance or questions about the campaigns featured on this page, please email the STDCB Health Promotion and Communications Unit at STDHealthEd@cdph.ca.gov.

Display Ads - English

To use these images, click on the option you want, then right click the image and select "save as."

300 x 250 pixels

This display ad is commonly known as a medium rectangle and is versatile, often found embedded within the content of webpages or alongside text articles.

320 x 50 pixels

This display ad is primarily used for mobile advertising, fitting well at the top or bottom of mobile web pages and apps.

320 x 480 pixels

This display ad is typically used for mobile interstitial ads, providing a full-screen experience that captures user attention between content transitions.

STI Testing & Vaccine Campaigns

• CDPH Material Co-brand Disclaimer: 

  Local health jurisdictions (LHJs) and community-based organizations (CBOs) may co-brand materials created by CDPH by adding their agency logo next to or near the CDPH logo. Be sure there is ample space between the two logos. Materials may not be altered or edited in any other way, including removal or adjustment of the CDPH logo. 
  

For technical assistance or questions about the campaigns featured on this page, please email the STDCB Health Promotion and Communications Unit at STDHealthEd@cdph.ca.gov.

Videos

Pop Up Provider - Pool Party Suggested messaging: Develop your own sexual health care routine! Especially one that includes regular STI testing and keeping up with vaccinations.	Pop Up Provider - Coffee Shop Suggested messaging: You know what's really steamy? Getting vaccinated and tested for STIs on the regular. Vaccines and testing are totally safe, effective, and available for free.
Pop Up Provider - Grocery Store Suggested messaging: You know what's sweet and savory? Getting vaccinated and tested. Vaccines and testing are safe, effective, and available for free.

Videos - Spanish

Proveedor Emergente - Fiesta en la Piscina ¡Desarrolla tu propia rutina de cuidado de salud sexual! Especialmente una que incluya pruebas regulares de ETS y mantenerse al día con las vacunas.

Proveedor Emergente - Cafetería Protégete a ti mismo y a tu comunidad de las ETS vacunándote y haciéndote pruebas. Las vacunas y las pruebas son totalmente seguras, efectivas y están disponibles de forma gratuita.

Display Ads - English

To use these images, click on the option you want, then right click the image and select "save as."

160 x 600 pixels

This display ad is often used as a wide skyscraper banner, typically positioned on the sides of webpages to maximize vertical space.

300 x 250 pixels

This display ad is commonly known as a medium rectangle and is versatile, often found embedded within the content of webpages or alongside text articles.

300 x 600 pixels

This display ad, also known as a half-page ad, provides more space for detailed messaging and images, usually placed on the sides of webpages for high visibility.

320 x 50 pixels

This display ad is primarily used for mobile advertising, fitting well at the top or bottom of mobile web pages and apps.

320 x 480 pixels

This display ad is typically used for mobile interstitial ads, providing a full-screen experience that captures user attention between content transitions.

728 x 90 pixels

This display ad, often referred to as a leaderboard, is typically placed at the top of webpages and is one of the most popular ad sizes for desktop views. 

Mpox Materials

To use these images, click on the option you want, then right click the image and select "save as."

	160 x 1000 pixels 300 x 100 pixels 300 x 150 pixels 300 x 250 pixels 300 x 600 pixels 305 x 99 pixels 315 x 300 pixels 320 x 75 pixels 400 x 400 pixels 468 x 60 pixels 635 x 150 pixels 770 x 76 pixels 950 x 250 pixels
	160 x 1000 pixels 300 x 100 pixels 300 x 150 pixels 300 x 250 pixels 300 x 600 pixels 305 x 99 pixels 315 x 300 pixels 320 x 75 pixels 400 x 400 pixels 468 x 60 pixels 635 x 150 pixels 770 x 76 pixels 950 x 250 pixels
	160 x 1000 pixels 300 x 100 pixels 300 x 150 pixels 300 x 250 pixels 300 x 600 pixels 305 x 99 pixels 315 x 300 pixels 320 x 75 pixels 400 x 400 pixels 468 x 60 pixels 635 x 150 pixels 770 x 76 pixels 950 x 250 pixels
	160 x 1000 pixels 300 x 100 pixels 300 x 150 pixels 300 x 250 pixels 300 x 600 pixels 305 x 99 pixels 315 x 300 pixels 320 x 75 pixels 400 x 400 pixels 468 x 60 pixels 635 x 150 pixels 770 x 76 pixels 950 x 250 pixels
	160 x 1000 pixels 300 x 100 pixels 300 x 150 pixels 300 x 250 pixels 300 x 600 pixels 305 x 99 pixels 315 x 300 pixels 320 x 75 pixels 400 x 400 pixels 468 x 60 pixels 635 x 150 pixels 770 x 76 pixels 950 x 250 pixels
	160 x 1000 pixels 300 x 100 pixels 300 x 150 pixels 300 x 250 pixels 300 x 600 pixels 305 x 99 pixels 315 x 300 pixels 320 x 75 pixels 400 x 400 pixels 468 x 60 pixels 635 x 150 pixels 770 x 76 pixels 950 x 250 pixels

STI Materials

To use these images, click on the option you want, then right click the image and select "save as."

	300 x 250 pixels 305 x 99 pixels 320 x 50 pixels 320 x 480 pixels 770 x 76 pixels
	300 x 250 pixels 305 x 99 pixels 320 x 50 pixels 320 x 480 pixels 770 x 76 pixels
	300 x 250 pixels 305 x 99 pixels 320 x 50 pixels 320 x 480 pixels 770 x 76 pixels

Mpox Materials

320 x 480 pixels (PowerPoint) 728 x 90 pixels (PowerPoint) 300 x 250 pixels - A (PowerPoint) 300 x 250 pixels - B (PowerPoint) 300 x 600 pixels (PowerPoint) 320 x 50 pixels (PowerPoint) 100 x 600 pixels (PowerPoint) Flyer - 8.5"x11" (PowerPoint)

STI Testing Materials

160 x 600 pixels (PowerPoint) 300 x 250 pixels - Option #1 (PowerPoint) 300 x 250 pixels - Option #2 (PowerPoint) 300 x 600 pixels (PowerPoint) 320 x 50 pixels (PowerPoint) 320 x 480 pixels (PowerPoint) 728 x 90 pixels (PowerPoint)

Use this calendar to help plan for sexual health promotion throughout the year.

Examples of CDPH social media posts that you can share

February 14-21: National Condom Week

Suggested messaging: National Condom Week is a great time to learn more about how condoms can protect you and your community against STIs.

❤️ TeenSource.org - The Condom Access Project (CAP) provides free condoms to youth 12 to 19 years of age in California.
❤️ CDC.gov/Condom Effectiveness - Search for condoms, HIV/STI testing, PrEP and PEP resources.

Available graphics for download:

April 14-20: STI Awareness Week

Suggested messaging: Take charge of your sexual health. This #STIAwarenessWeek, ask your health care provider about STI testing and vaccinations that are right for you.

September is Sexual Health Month

Suggested messaging: Take charge of your sexual health. This #STIAwarenessWeek, ask your health care provider about STI testing and vaccinations that are right for you.

Available graphics for download:

For technical assistance, questions about the campaigns featured on this page, or to share your own local campaign materials, please email the STDCB Health Promotion and Communications Unit at STDHealthEd@cdph.ca.gov.

National Awareness Campaigns & Resources

• Amaze.org - Animated videos to promote adolescent sexual and reproductive health.
• Building Healthy Online Communities (BHOC) - Resources and information to promote gay men's sexual health online.
  
• CDC's STI Awareness Week - Page is updated annually with new STI Awareness Week themes, sharable resources, and a campaign toolkit.
  
• Five Action Steps to Good Sexual Health - Promoting sexual health for all (National Coalition for Sexual Health).
• GYT: Get Yourself Tested Campaign - Promote STI testing among young people (CDC).
  
• Health is Power Campaign - Promoting sexual health among young African American men.
  
• World Hepatitis Day Campaign - International campaign sponsored by the World Hepatitis Alliance to pormote hepatitis testing worldwide.
  
• Take Charge of your Sexual Health Campaign - Guide pretested with the public that outlines preventive sexual health care services recommended for adults and adolescents (National Coalition for Sexual Health. Recursos en español also available.
  
• Yes Means Test Campaign - Promoting STI testing among young people (American Sexual Health Association).
  
• National Coalition for Sexual Health Public Awareness Materials - Sexual health awareness materials to download and print.
  

California Campaigns & Resources

• Girl, Get Tested - Promoting syphilis and HIV screening for cisgender women centering Black/African American due to inequitable infection rates and historic, persistent gaps in providing accessible testing and care (Essential Access Health).
  
• Condom Access Project (CAP) - Statewide condom access program and digital condom map for youth ages 12 - 19 (Essential Access Health).
• Congenital Syphilis Awareness Materials - Resources for providers, local health jurisdictions, field investigation, and the public. Plus, congenital syphilis data and surveillance information (CDPH).
  
• Talk With Your Kids - Statewide campaign and website to promote parent-child communication about sexual health (Essential Access Health).
  
• TeenSource - Website with blogs and videos to promote sexual health among young people (Essential Access Health). Be sure to sign up for weekly TeenSource tip text messages!
  

Local Campaigns & Resources

• I Know Campaign - Self-collected testing campaign/program for individuals for STIs in the privacy of their home or wherever they feel comfortable; active in Alameda, Los Angeles (including Pasadena), San Diego, and San Francisco.
  
• Know Your Risk Campaign - STI Awareness campaign in Kern County, California.
  
• Just the Tips - Virtual STI awareness campaign in Fresno, California.
  

Quick Links

Landing Pages

• Sexual Health Landing Page
  

• Mpox Vaccination
  

• Real Talk
  

• STI Overview
  

Resource Pages

• STI Testing & Treatment

• Sexual Health Vaccinations

• Talk to Your Provider

• Doxy PEP

• Condoms
  

Infection Pages

• Chlamydia

• Congenital Syphilis

• Gonorrhea

• Genital Herpes

• Hepatitis A

• Hepatitis B

• HIV

• HPV

• Mpox

• Syphilis
  

Population Pages

• STI Prevention for Women and People Who Are or Can Become Pregnant

• STI Prevention for Gay, Bisexual, and Men Who Have Sex with Men (MSM)

• STI Prevention for Youth and Young Adults​